This SBE webinar “What is Your Brand? What is Your Protection?” will cover how brand protection fits into your marketing efforts and share brand horror stories of hindsight.
Beyond a Logo: Building and Protecting Your Brand
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KIPO Trademark Guidelines for Virtual Goods
Have you recently noticed that notable companies such as Nike, Samsung Construction and Technology Corporation (Samsung C&T), and Hyundai Motor Companies have been increasingly filling trademark applications to cover their virtual goods? Well, all these attempts...
Trademarks and the Metaverse
The metaverse has been a game changer in the field of commerce. Perhaps one of its most significant benefits is its ability to provide brands with endless possibilities to create new experiences and virtual products. But, have you ever wondered why every company is...
An Overview of USPTO Office Actions
The trademark registration application is not like a tax return – it is fairly straightforward and does not usually ask for especially exotic information.
The 4 Benefits of Having Ongoing Trademark Counsel for Your Business
If you run a business, this probably isn’t the first time that you’ve heard about trademarks. Here are four benefits of having ongoing trademark counsel for your business. Maybe you already have registered marks or have run into some issues in trying to register one....
Failing To Police Your Trademarks Could Endanger Your Rights
Registering your trademark isn’t enough to maintain the benefits of IP protection. If you don’t want to lose control of your trademark, you must consistently police it and search for possible infringement. Every business should have a written policy and protocol for...
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Protecting and Maximizing the Value of Your Brand
Own The Exit podcast featuring Steven Weigler Protecting and Maximizing the Value of Your Brand The conversation revolves around building a personal brand that supports a timeless brand and preparing for a successful exit. The guest, Steven Weigler, shares his...
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Learn more with podcasts
Protecting and Maximizing the Value of Your Brand
Own The Exit podcast featuring Steven Weigler Protecting and Maximizing the Value of Your Brand The conversation revolves around building a personal brand that supports a timeless brand and preparing for a successful exit. The guest, Steven Weigler, shares his...
recent videos
How to Survive During Whiplash Tariff Policy
The Skill of Adaptability: How to Survive During Whiplash Tariff Policy The Current Political Climate Makes Business Forecasting Next To Impossible About a year ago, I read an interesting article about government regulation. Some regulations are puzzling in the 21st...
Celebrating Our 10th Anniversary
A Note Celebrating EmergeCounsel's 10th Anniversary On EmegeCounsel’s 10th Anniversary, I wanted to thank my clients, colleagues, and mentors and reflect on where we are, how we got here, and what the future might bring. Born Out of Failure (2014-2015) The beginning...
Go in-depth with ebooks:
How to Survive During Whiplash Tariff Policy
The Skill of Adaptability: How to Survive During Whiplash Tariff Policy The Current Political Climate Makes Business Forecasting Next To Impossible About a year ago, I read an interesting article about government regulation. Some regulations are puzzling in the 21st...
Celebrating Our 10th Anniversary
A Note Celebrating EmergeCounsel's 10th Anniversary On EmegeCounsel’s 10th Anniversary, I wanted to thank my clients, colleagues, and mentors and reflect on where we are, how we got here, and what the future might bring. Born Out of Failure (2014-2015) The beginning...