When I reentered the legal profession after a startup adventure, I was hesitant to secure and sign an office lease. I was immediately attracted to the “workplace as a service” or “coworking” model where business owners pay one set fee month to month for a private...
The Importance of Documenting and Securing Intellectual Property The Importance of Documenting and Securing Intellectual Property When I interview a new client, one of my first questions is, “What do you ultimately want to do with the business?” Very few people want...
Brand Protection for Every Business Starbucks spent $387 million last year alone to create an entire user experience through branding and brand protection. Take away that branding, and the remainder would be nothing but (some would say mediocre) cup of coffee in a...
Copyright Infringement Copyright law protects original expressions. Original expressions include writings, art, songs, music, dance, software, blueprints, etc. Protection is automatic (but enhanced with a copyright filing), and it is protected for the life of the...
What is a Trademark? Trademarks are any symbols and/or words legally registered or established to represent a product, service, or company. For businesses, a strong trademark is a powerful tool for creating a solid brand that stands out from other companies. But if...
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