Securing a Trademark

Securing a Trademark

Securing a Trademark Before Launching Your Brand LinkedIn Newsletter – by Steven Weigler Did you know that Kim Kardashian just secured her daughter North West’s name as a trademark for cosmetics before even launching the cosmetics brand?  In fact, many, if not...
Copy-Proof Your Products!

Copy-Proof Your Products!

Copy-Proof Your Products! How To Prevent Evil Sellers From Stealing Your IP My Wife Quit Her Job with Steve Chou Intro to the Episode I’m thrilled to have my friend Steve Weigler back on the show. Steve is the owner of Emerge Counsel, where he helps e-commerce...
How to Protect and Build Value in a Brand

How to Protect and Build Value in a Brand

Strap on Your Boots: Zero to CEO – with Jason Sherman  Intro to episode ‘In this episode of Zero to CEO, I speak to Intellectual property and business attorney, Founder and Managing Partner of EmergeCounsel, Steven Weigler. Steven is the Founder and...
Taco Tuesday and the Shelf Life of a Trademark

Taco Tuesday and the Shelf Life of a Trademark

The term “Taco Tuesday” has been getting tremendous attention lately. Including a globally recognized basketball icon and an internationally franchised restaurant chain. What has all the fuss been about? Intellectual property and trademark laws surrounding a...