An entrepreneur himself, Steven is passionate about helping business owners achieve their goals and receive expert, empathetic legal support.
Securing Intellectual Property E-Book
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Trademark Application Issues Ebook
An entrepreneur himself, Steven is passionate about helping business owners achieve their goals and receive expert, empathetic legal support.
Licensing Your Trademark: A Lesson from the Kardashian Sisters
Licensing your trademark – The Kardashian sisters recently won a large trademark infringement case that they filed against Haven Beauty and its principal investor, Hillair Capital Management. Haven Beauty was licensing the trademarked Kardashian name to sell the...
Even the Olympics Enforce Trademark Law
Think again if you thought you could use the Olympic logo in your marketing campaign. Even the Olympics enforce trademark law. The United States Olympic Committee (USOC) and the International Olympic Committee (IOC) are cracking down on U.S. companies’ use of the...
How to Choose a Business Name & Avoid Trademark Infringement
Even if your business name isn’t directly infringing on another company’s name, you could still violate another trademark.
Beer Brews Trademark Disputes
If you search trademark disputes often, you will notice the beer industry popping up in headlines regularly. I think one reason this industry is so prone to trademark issues is the cyclical nature of the business. Brewers are pressured to introduce new seasonal...
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Shrewd Brand Protection Podcast
Shrewd Brand Protection Strategies for Smart Entrepreneurs with Steven Weigler Intro to the episode Brand protection strategies don’t need to be complicated, but they do need to be thought out. Attorney Steve Weigler has some great tips on what you need to focus on to...
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Insights Every Business Owner Must Know About a Buyer
Wondering if ecommerce is just a trend or here to stay? In this video, eCommerce attorney Steven Weigler (Emerge Counsel) and eCommerce broker Ethan Alexander (Quiet Light) explain why ecommerce is a permanent fixture in the business world—and why it’s only going to...
Why Ecommerce Will Never Go Away
EmergeCounsel is proud to announce our newest flat-fee offering: trademark for Amazon sellers wishing to take advantage of Amazon's Brand Registry 2.0 and protect their products and intellectual property from counterfeiters, cloners, and...
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Rethinking Legal Strategy for Startups
Making Sure Legal Strategy Is Not An Afterthought At EmergeCounsel, we believe legal strategy shouldn’t be an afterthought—it should be built into your business from day one. That’s the focus of the recent International Business Times feature, “How EmergeCounsel’s...
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How to Protect Your Brand – Long Shot Leaders
How to Protect Your Brand, IP, and Other Business Assets Steven Weigler explains how to protect your brand and other business assets. Steve specializes in the protection of brand, IP, and other business assets. His entrepreneurial perspective in building a startup,...
Shrewd Brand Protection Podcast
Shrewd Brand Protection Strategies for Smart Entrepreneurs with Steven Weigler Intro to the episode Brand protection strategies don’t need to be complicated, but they do need to be thought out. Attorney Steve Weigler has some great tips on what you need to focus on to...
Go in-depth with ebooks:
How to Protect Your Brand – Long Shot Leaders
How to Protect Your Brand, IP, and Other Business Assets Steven Weigler explains how to protect your brand and other business assets. Steve specializes in the protection of brand, IP, and other business assets. His entrepreneurial perspective in building a startup,...
Shrewd Brand Protection Podcast
Shrewd Brand Protection Strategies for Smart Entrepreneurs with Steven Weigler Intro to the episode Brand protection strategies don’t need to be complicated, but they do need to be thought out. Attorney Steve Weigler has some great tips on what you need to focus on to...