Brand development is often perceived as the domain of big companies—the Targets, Walmarts, and Whole Foods of the world. But reality is a little different than most people’s perceptions. As an emerging small business, brand development is pivotal to helping you stand...
Oh, No! There Was an Issue With My Trademark Application? Was there a problem with your trademark application? Are you dealing with confusing questions about securing a trademark? Then check out our free eBook: “Oh No! There Was an Issue with My Trademark...
Licensing your trademark – The Kardashian sisters recently won a large trademark infringement case that they filed against Haven Beauty and its principal investor, Hillair Capital Management. Haven Beauty was licensing the trademarked Kardashian name to sell the...
As a small business owner, it can be daunting to consider the process of protecting your business ideas. For many, intellectual property is a new level of asset protection with a patent or even a trademark or copyright. You’re busy, and you are likely focused on many...
If the term is new to you, “patent troll” is a less-than-flattering term. This term is a way to describe an individual or a company seeking to hoard patents in an effort to thwart competitors. These entities will hold a patent but won’t produce the associated product...
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