browse by topic:

From product start-up to store shelves

From product start-up to store shelves

Inspiration from one niche product start-up We talk a lot about developing innovative ideas and protecting those ideas with intellectual property safeguards, such as patents and trademarks, but what happens next? How does that idea eventually end up in the hands of...

read more
Reasons to consider product licensing

Reasons to consider product licensing

We have discussed intellectual property, and how to protect it, in several previous blog posts; but how do you use that IP to your best advantage? One option is product licensing. Licensing gives other companies permission to use your protected intellectual property...

read more

browse by topic:

Learn more with podcasts

Go in-depth with ebooks:

Securing Intellectual Property E-Book

Securing Intellectual Property E-Book

You Snooze, You Lose What Every Entrepreneur Needs to Know About Securing Intellectual Property Looking for a guide to building an intellectual property strategy and protecting your vital business assets? Download “You Snooze, You Lose: What Every Entrepreneur Needs...

Trademark Application Issues Ebook

Trademark Application Issues Ebook

Oh, No! There Was an Issue With My Trademark Application? Was there a problem with your trademark application? Are you dealing with confusing questions about securing a trademark? Then check out our free eBook: "Oh No! There Was an Issue with My Trademark...

recent videos

Learn more with podcasts

Why Privacy Policies Should be at the Top of Your To-Do List

Why Privacy Policies Should be at the Top of Your To-Do List

  You have probably seen the website pop ups, “do you accept these cookies?” or even heard California and the EU have created privacy laws. Why should your company care about privacy when you are not based in Europe or California?    The Laws Probably Apply...

recent videos

Why Privacy Policies Should be at the Top of Your To-Do List

Why Privacy Policies Should be at the Top of Your To-Do List

  You have probably seen the website pop ups, “do you accept these cookies?” or even heard California and the EU have created privacy laws. Why should your company care about privacy when you are not based in Europe or California?    The Laws Probably Apply...

Why Innovative Companies Do Not Use Descriptive Brands

Why Innovative Companies Do Not Use Descriptive Brands

Recently, I was looking at the names of “The World’s Most Innovative Companies” in FastCompany magazine (March/April 2021) and noticed something. Almost every one had an arbitrary (not related to the good or service e.g. Apple for computers) or fanciful (made up like...

Go in-depth with ebooks:

Why Privacy Policies Should be at the Top of Your To-Do List

Why Privacy Policies Should be at the Top of Your To-Do List

  You have probably seen the website pop ups, “do you accept these cookies?” or even heard California and the EU have created privacy laws. Why should your company care about privacy when you are not based in Europe or California?    The Laws Probably Apply...

Why Innovative Companies Do Not Use Descriptive Brands

Why Innovative Companies Do Not Use Descriptive Brands

Recently, I was looking at the names of “The World’s Most Innovative Companies” in FastCompany magazine (March/April 2021) and noticed something. Almost every one had an arbitrary (not related to the good or service e.g. Apple for computers) or fanciful (made up like...