Securing a Trademark

Securing a Trademark

Securing a Trademark Before Launching Your Brand LinkedIn Newsletter – by Steven Weigler Did you know that Kim Kardashian just secured her daughter North West’s name as a trademark for cosmetics before even launching the cosmetics brand?  In fact, many, if not...
Taco Tuesday and the Shelf Life of a Trademark

Taco Tuesday and the Shelf Life of a Trademark

The term “Taco Tuesday” has been getting tremendous attention lately. Including a globally recognized basketball icon and an internationally franchised restaurant chain. What has all the fuss been about? Intellectual property and trademark laws surrounding a...