Amazon has become a household name that evokes mixed reactions from consumers as well as my eCommerce clients. While many see this platform as an opportunity to optimize profitability, there are risks. A risk mitigation strategy provides a path to IP protection for...
browse by topic:
Why Copyright Protection Is So Important Post COVID-19
Copyright protects original works of authorship fixed in a tangible medium of expression and extends to both published and unpublished works. It’s the exclusive legal right, given to an originator or an assignee to print, publish, perform, film, or record literary,...
How Amazon Is Fighting Back Against Counterfeiters
Amazon is fighting against counterfeiters. After brands attach a unique code to their products, Project Zero can also remove suspected counterfeits. In addition, Amazon’s artificial intelligence and machine learning can scan 5 billion listings a day to detect...
What You Need to Know About Amazon’s Brand Registry
We represent A LOT of ecommerce sellers, and ecommerce usually involves Amazon. Amazon recognized fairly early on that they had the power and the obligation to protect their sellers from trademark fraud in the form of counterfeit products. Additionally, Amazon also...
Obtaining a Registered Trademark for Amazon Brand Registry 2.0
EmergeCounsel is proud to announce our newest flat-fee offering: trademark for Amazon sellers wishing to take advantage of Amazon's Brand Registry 2.0 and protect their products and intellectual property from counterfeiters, cloners, and other theft. Your brand is...
browse by topic:
Learn more with podcasts
How to Protect Your Brand
Firing The Man Podcast How to Protect Your Brand with Intellectual Property Expert Steven Weigler Intro to the episode In this informative session, join us as we delve into the crucial topic of brand protection with renowned Intellectual Property Expert Steven...
Go in-depth with ebooks:
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
recent videos
Why Ecommerce is the Ultimate Entrepreneurial Opportunity
Curious why so many entrepreneurs are turning to ecommerce? In this video, we explore why ecommerce stands out as the ultimate opportunity for anyone looking to start, grow, or scale a business in today’s digital world. You’ll learn: - The unique advantages of...
Why Finding a Reputable Supply Chain and Then Protecting Your Brand is Crucial
Building a successful ecommerce business takes more than just great products—it requires a reliable supply chain and strong brand protection. In this video, eCommerce attorney Steven Weigler (Emerge Counsel) and eCommerce broker Ethan Alexander (Quiet Light) explain...
Learn more with podcasts
Preparing Your Business For A Successful Exit
Preparing Your Business for a Successful Exit When I founded EmergeCounsel over a decade ago, my vision wasn’t just to create a law firm; it was to help entrepreneurs, like myself, build businesses that are not only sustainable but also primed for a future exit,...
recent videos
How to Protect Your Brand
Firing The Man Podcast How to Protect Your Brand with Intellectual Property Expert Steven Weigler Intro to the episode In this informative session, join us as we delve into the crucial topic of brand protection with renowned Intellectual Property Expert Steven...
The Product Startup Podcast
The Product Startup Podcast 4 Parts of Intellectual Property for a Hardware Startup Intro to the episode Steven Weigler is a seasoned attorney and successful entrepreneur. He has worked for several large corporations in the intellectual property arena. The Founding...
Go in-depth with ebooks:
How to Protect Your Brand
Firing The Man Podcast How to Protect Your Brand with Intellectual Property Expert Steven Weigler Intro to the episode In this informative session, join us as we delve into the crucial topic of brand protection with renowned Intellectual Property Expert Steven...
The Product Startup Podcast
The Product Startup Podcast 4 Parts of Intellectual Property for a Hardware Startup Intro to the episode Steven Weigler is a seasoned attorney and successful entrepreneur. He has worked for several large corporations in the intellectual property arena. The Founding...