Rethinking Legal Strategy for Startups and Scaling Companies

by | Jul 14, 2025 | Business Innovation, Featured, News

At EmergeCounsel, we believe legal strategy shouldn’t be an afterthought—it should be built into your business from day one. That’s the focus of the recent International Business Times feature, “How EmergeCounsel’s Steven Weigler is Rethinking Legal Strategy for Startups and Scaling Companies” by Adam Bent.

Our founder, Steven Weigler, knows the entrepreneurial journey firsthand. Before starting EmergeCounsel, he scaled and sold his own tech company. That experience shaped how we work—with empathy, strategy, and a deep understanding of what it takes to build something that lasts.

We partner with growth-minded businesses to help them protect and scale their brands through services like TotalTM® (our flat-fee trademark offering) and customized legal support across contracts, IP, partnerships, and more. Whether you’re sourcing internationally or navigating investor conversations, we’re here to help you build a business that’s not just legally protected—but sellable.

We’re proud to support clients globally, and our trusted network of advisors—through IR Global and beyond—means you’re never alone on the journey.

Steven’s upcoming book, Sellable, captures our core belief: you don’t have to want to sell your business, but you should always build with value in mind.

Read the full article here:
International Business Times – How EmergeCounsel’s Steven Weigler is Rethinking Legal Strategy for Startups and Scaling Companies

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