When you are starting a brand, it seems logical to have a more descriptive name so more customers can immediately find you.
Why Innovative Companies Do Not Use Descriptive Branding
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Protect Your Assets
Kenny and Steve discuss how creating, quantifying and protecting a strong brand can increase the value of a company. They also explore how potential business acquirers value intellectual property in GrowthAmplifiers podcast.
Go in-depth with ebooks:
Securing Intellectual Property E-Book
An entrepreneur himself, Steven is passionate about helping business owners achieve their goals and receive expert, empathetic legal support.
Trademark Application Issues Ebook
An entrepreneur himself, Steven is passionate about helping business owners achieve their goals and receive expert, empathetic legal support.
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Webinar – Beyond a Logo: Building and Protecting Your Brand
This SBE webinar “What is Your Brand? What is Your Protection?” will cover how brand protection fits into your marketing efforts and share brand horror stories of hindsight.
Protect Your Assets
Kenny and Steve discuss how creating, quantifying and protecting a strong brand can increase the value of a company. They also explore how potential business acquirers value intellectual property in GrowthAmplifiers podcast.
Learn more with podcasts
The Corporate Transparency Act
THE CORPORATE TRANSPARENCY ACT & FINAL RULE FOR BENEFICIAL OWNERSHIP REPORTING The Corporate Transparency Act (CTA), which was passed by Congress as part of the Anti-Money Laundering Act of 2020, requires reporting of beneficial ownership information (BOI) and was...
recent videos
The Corporate Transparency Act
THE CORPORATE TRANSPARENCY ACT & FINAL RULE FOR BENEFICIAL OWNERSHIP REPORTING The Corporate Transparency Act (CTA), which was passed by Congress as part of the Anti-Money Laundering Act of 2020, requires reporting of beneficial ownership information (BOI) and was...
Changes in Consumer Protection Law
Software Law: Changes in Consumer Protection Law Affect SAAS Providers In the 21st century, both businesses and consumers use cloud-based software services for, e.g., ordering dinner, billing, research, keeping budgets, storage, and even seeing what to watch on TV....
Go in-depth with ebooks:
The Corporate Transparency Act
THE CORPORATE TRANSPARENCY ACT & FINAL RULE FOR BENEFICIAL OWNERSHIP REPORTING The Corporate Transparency Act (CTA), which was passed by Congress as part of the Anti-Money Laundering Act of 2020, requires reporting of beneficial ownership information (BOI) and was...
Changes in Consumer Protection Law
Software Law: Changes in Consumer Protection Law Affect SAAS Providers In the 21st century, both businesses and consumers use cloud-based software services for, e.g., ordering dinner, billing, research, keeping budgets, storage, and even seeing what to watch on TV....