When you are starting a brand, it seems logical to have a more descriptive name so more customers can immediately find you.
Why Innovative Companies Do Not Use Descriptive Branding
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What Business Owners Should Know About Canada’s New Trademark Laws
What business owners should know about Canada’s new trademark laws. Canada’s new trademark laws significantly expand the classic definition of a trademark. In addition, the new laws that go into effect on June 19 are more relaxed than previous trademark laws, which...
5 Ways to Protect the Founder’s Stock/Equity
As the founder of a business, you have a vested interest in making sure that you protect the stock and equity that you have in that business. As a founder, you have what is commonly referred to as “founder’s stock.” Here are five ways to protect founders' stock and...
Why Your Business Attorney Must Always Be “In the Know” About Your Business
When you’re laying a strong legal foundation for your business, it’s important that your attorney understands you, your business plan, and financials. Why? A business’ legal issues don’t exist in a vacuum; they’re impacted by everything from benchmarks to financing....
Does my company website need a terms of use agreement?
We’ve discussed why your company website or app needs a privacy policy (hint: because if you’re collecting personal data, even just email addresses for your newsletter, you’re legally required to have one!). But what about one of those “terms of use “ or “terms and...
Does My Company Website Need a Privacy Policy?
You may ask yourself "does my company website need a privacy policy?" Does your company have a website or mobile app? Are you collecting personal data from website visitors? If the answer is yes, then you are required by law to have a privacy policy. What is a privacy...
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Protecting Your E-Commerce Brand
E-Commerce Secrets To Scale Protecting Your E-Commerce Brand Intro to episode I know many brands are really struggling with copyright and trademark infringement and whether or not they should get a patent or trademark. Steve and I talk all about how you, as a brand,...
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Obtaining a Registered Trademark for Amazon Brand Registry 2.0
EmergeCounsel is proud to announce our newest flat-fee offering: trademark for Amazon sellers wishing to take advantage of Amazon's Brand Registry 2.0 and protect their products and intellectual property from counterfeiters, cloners, and...
What is TotalTM for Amazon Sellers?
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Accelerate Business Success
Super Entrepreneurs Podcast Accelerate Business Success: Expert IP & Legal Counsel for Entrepreneurs The Intro: If you're an entrepreneur, you understand that building a successful business is like embarking on a thrilling journey. It's a journey filled...
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Influential Entrepreneurs Podcast
Steven Weigler Featured on Influential Entrepreneurs Podcast Intro to Episode: Steven is the Founder and Managing Partner of EmergeCounsel, whose mission is to provide a worldwide clientele with legal counsel on the protection of intellectual property and business...
USPTO & US Copyright Office NFT Joint Study Results
Study Finds that Existing Law is Sufficient to Address Infringement of NFT Applications Recently, in an NFT joint study by the United States Patent and Trademark Office (USPTO) and the United States Copyright Office. Officials found that the enforcement mechanisms...
Go in-depth with ebooks:
Influential Entrepreneurs Podcast
Steven Weigler Featured on Influential Entrepreneurs Podcast Intro to Episode: Steven is the Founder and Managing Partner of EmergeCounsel, whose mission is to provide a worldwide clientele with legal counsel on the protection of intellectual property and business...
USPTO & US Copyright Office NFT Joint Study Results
Study Finds that Existing Law is Sufficient to Address Infringement of NFT Applications Recently, in an NFT joint study by the United States Patent and Trademark Office (USPTO) and the United States Copyright Office. Officials found that the enforcement mechanisms...